WHITE is the international contemporary fashion showcase, but also a cultural reference for a generation of designers, stylists and artists. Attended by more than 17.000 buyers from the most important multi-brands in the world. WHITE is a prestigious platform for niche brands and the ideal stage for all those italian and international companies which recognize themselves in the White character, made of creativity, harmony and eco-ethical commitment. Thanks to our friend and alchemist May Moma (previous article here), the team of Lust in Fashion had the privilege to participate in the WHITE. After more than 3 hours of wandering along the stands we finally made a selection of your favorite designers.