• Decades of Fashion: the 60s

    “Hey mama hey mama – Look around -Everybody’s groovin’ to a brand new sound” Welcome to the 60s, Hairspray At the beginning of the Sixties, the world felt that something was changing. A rush of optimism was spreading around cities and, with the election of the new president of US, John F. Kennedy, in 1961, people believed that a new golden age had to start. The key actors of those years where those who were born after the World War II, also called the baby boomers. Having reached the teen age, the joyful, lighthearted youth embraced the pleasures of life without the knowledge of the dreads of  past wars. They…

  • Brunello Cucinelli – “Beauty Will Save the World”

    “Balance sheets are not saved through lives.” It is with this quote by Adriano Olivetti that the conference held on October 18th, organised by Gianfranco De Nigris, Roberto Montaruli, Bocconi Students for Fashion and B.lab Bocconi, and hosting Brunello Cucinelli, led off. The main focus of the event was sustainability and, as Francesco Perrini – full Professor of Management at Bocconi University and Senior Professor of Corporate Finance & Real Estate at SDA Bocconi – said, on Corporate Social Responsibility (CSR), or better in this case, to a return to the concept of Community. Introducing Brunello Cucinelli, Professor Perrini described him as a revolutionist, promoter of an alternative entrepreneurial path.…

  • LVMHxBOCCONI Spring 2016

    If you are a Bocconian, your geolocation can oscillate around piazza Straffa for the whole day. Looking for a place in the library for fifteen minutes makes sense, as well as having no time for studies because of studies. However, in spite of all the hard times we share times of pride. As part of the cooperation program between Università Bocconi, ESSEC and LVMH the last couple of days our university hosted the “LVMH days”. The main event of the program was the inauguration held on the 16th of March. Toni Belloni, the Group Managing Director, started off with the introduction of LVMH (though the 78-billion-worth conglomerate does not seem…