• “Oshadi” = the Essence of Nature

    I meet Matteo Capetti at 18.30 in Corso Como. We both come from a long and stressful day at work. As two interns trying to find a balance between work and social life we agree to have a drink at a bar nearby and chat about his capsule show – displaying from the 4th to the 6th of March at Tapis Rouge, Paris. xWe order some fancy alcohol and I apologies because I’m starving and I basically devour the chips that come with our cocktails. I explain him how a mutual friend talked me into meeting him and assured me that this story is worth listening to and writing about, and so…

  • How to have a Successful Career in Luxury: Our Talk with one of the CFOs of Hermès Italia 

       Yesterday, the BS4F team as well as students who demonstrated a keen interest in the field, had the chance to speak to and learn from Steve Trow, the CFO of Hermes in Milan. Having a fairly atypical path to the luxury industry, he offered us insights on what it takes to succeed in not only fashion, but in every professional environment. Here is what we learned from him. Mr. Trow comes from a very modest background stating that his high school was ranked at the bottom 5% of all UK schools. He worked at a supermarket, as a factory worker and as a cleaner to pay off his student…

  • Turning Japanese @ Dsquared2.

    Japanese geisha meets British rock at the Dsquared2 Fall Winter 16 Men’s fashion show in Milan on Tuesday morning (19/01), showcasing leather, denim and a wide range of graphics and prints.

  • Music Meets Fashion At Trussardi.

    On Monday (18.01) Trussardi presented its Fall-Winter 2016/2017 Menswear Collection in Pinacoteca di Brera. #bs4f members were on the guestlist, and what we saw is definitely worth sharing!

  • Fall-ing For Missoni.

    Yesterday BS4F was invited to attend the much anticipated Missoni Men’s Fall 2016 show and I must say I was very impressed! Although it was very hectic getting inside – we’re not VIPs just yet… – once we made it past security and the sign in table the stage was set beautifully for the season to be presented.

  • Rendez-Vous At Tod’s Sitting Room.

    The smell of leather fills the crispy air of the early afternoon at Villa Necchi Campiglio, the location chosen by Diego Della Valle for displaying the new Tod’s F/W 2016 man collection.

  • Stella Jean And Her Cultural Hybridism.

    Colors and shapes as the various latitude degrees, a mixture of different traditions, cultures and physiognomies as an only one look: that’s what we saw yesterday at the presentation of Stella Jean’s Fall Winter 2016-2017 Menswear Collection.

  • Etro’s Search For Poets

    Not long ago Etro came up with an outstanding new initiative. The project is named “The circle of poets” and it aims at attracting young enthusiasts focused on creative spheres. Everything is done via the website. Anyone can submit any creative work; all the works will be looked at and evaluated within the company, the best of the best authors will get the chance to develop special projects in collaboration with the brand. Etro creates a platform where creativity flourishes, where freedom of thought nurtures fresh ideas, where young people, if they have something to say, are given the floor. The initiative lets the new talents express themselves, unify with…

  • 5 Things You Didn’t Know About Vaniday.

    When I moved to Milan, I strove for finding a decent beauty salon at a student-pocket price. Moreover, when I detected the one I perceived as a good trade-off, getting a slot in their appointments agenda seemed incredibly hard. Some weeks ago, I decided to download Vaniday, the new booking service for wellness and beauty services, and this is what I found out.