• Decades of Fashion: the Thirties

    Here we are with our third appointment of “Decades of Fashion”: today we will take a look at the 30s. After the flourishing growth that occurred in the States during the 20s, in 1929 the country had to face the Stock Market crash and the following crisis known as the Great Depression. At the beginning of the new decade, almost 15 million Americans were unemployed and the situation remained critical until 1932, when Franklin Delano Roosevelt was elected president. He came up with the New Deal, a set of programs that allowed the government to provide jobs for the unemployed therefore helping the development of a stable economy.        In the…

  • Decades of Fashion: the 60s

    “Hey mama hey mama – Look around -Everybody’s groovin’ to a brand new sound” Welcome to the 60s, Hairspray At the beginning of the Sixties, the world felt that something was changing. A rush of optimism was spreading around cities and, with the election of the new president of US, John F. Kennedy, in 1961, people believed that a new golden age had to start. The key actors of those years where those who were born after the World War II, also called the baby boomers. Having reached the teen age, the joyful, lighthearted youth embraced the pleasures of life without the knowledge of the dreads of  past wars. They…