We’re in December 2014, and the mutli-brand luxury group Kering announces the departure of Patrizio di Marco and Frida Giannini, respectively Gucci’s CEO and artistic director. This wave of departures from Gucci comes as no surprise, and marks the beginning of a fresh start for the Florentine brand. Set up in 1921 by Guccio Gucci and acquired in 1999 by the ancestor of Kering, PPR, the double G brand was, at the time, going through a rough patch. 2013 has proved to be a downturn in the brand’s sales, a situation that worsened in 2014, with lower sales volume of 1.8% at 3,49 billion euros. Considering that Gucci is the…
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Creative Directors: What’s Ahead?
Two days ago we were hit by the fresh news: Massimiliano Giornetti to exit Salvatore Ferragamo. Could have been striking, but with all the recent shifts in fashion houses’ creative reigns we just close the article tab thinking “agaaaaaaain”. Seems like in the world of fashion there’s just some kind of agreement to drive the observers crazy.. What’s going on? Alexander Wang, Stefano Pilati.. In between the whole buzz about Raf Simons. Shock and regret to wave goodbye to Alber Elbaz leaving Lanvin, speculation, rumors and guesses about the future of Hedi Slimane. While in case of the first events we reacted strongly, discussing, wondering and questioning, now it feels…
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The End Of An Era: Grace Coddington Is Stepping Down As Creative Director Of Vogue.
Naomi Campbell in a convertible flanked by three Dalmatians. An 18-year-old Giselle Bundchen leaning against a Vespa amongst a crowd of people. Talis Soto in a midi-length silk dress and a boxing-stance looking fearlessly past the camera.
