NEW YORK FASHION WEEK New York Fashion Week (NYFW), ran from September 6th to September 11th this year, although Ralph Lauren shook things up with a surprise relocation to the Hamptons to kick off the week, which he described as “my refuge”. Guests enjoyed the warm weather and seaside setting that matched the coastal-coded pieces that Ralph Lauren sent down the runway. The collection was well-liked by the fashion industry. Although there was nothing particularly adventurous, it was a classic contribution to Lauren’s portfolio that evoked equestrian-influenced all-American aspirational style he’s best known for. Resplendent with a star-studded crowd, the Hamptons runway was a clever move that honed in on…
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Dolce & Gabbana Eleganza
During the latest Woman Fashion Week in Milan, Dolce & Gabbana displayed its new collection “Eleganza” and BS4F was kindly invited to attend. Before talking about the fashion show itself, let me first briefly analyze the name: “Eleganza”. The word Eleganza, in English “elegant”, comes from the Latin elegans, meaning “the one who can choose”. Following the etymology of the title, D&G showcased a wide range of different styles able to suit every women’s taste and accompany her throughout different times of the day (or of life), while keeping as common denominator a chic appeal and a strong tie to the Italian tradition of “Fatto a mano” (Made by hand). …
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#MONCLERGENIUSOPENDAY
In the words of the brand: sensory overload delivered. On the 24th of February, in the midst of Milan fashion week, Moncler did it again. One house, eight rooms, eight different voices: a mega collaboration and a place of expression of a kind rarely encountered in the fashion industry. From designers Pierpaolo Piccioli of Valentino and Simone Rocha to artists such as art director and photographer Francesco Ragazzi, this season’s Moncler Genius was all about celebrating artists. Within the queues, music and movement, a highlight of the event was definitely Piccioli’s ethereal couture dresses made from Moncler’s iconic piumino. Ethereal, imposing and iconic Piccioli’s deities are close to the Valentino imagery…
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Fashion Shows In The Digital Era: An Evolutionary Dead End?
Sunday, 17 February 2019 As we are going through another fashion month and anticipating Milan Fashion Week, the silent question of fashion show validity has been an elephant in the room for some years now. With sales in the fashion industry are stagnating and many important players are going into debt yet still splurging on influencer-intense catwalk shows, designers are wondering – could marketing budgets be used more wisely? It came as a bit of surprise when Bella Hadid, Kaia Gerber and Emily Ratajkowski flew over to Milan to walk in Versace show during the last Men’s Fashion Week, resulting in us not being able to recall a single male…
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Anya Hindmarch and the Death of the Fashion Show
Anya Hindmarch has always had the flair for the eccentric, the unpredictable and the unconventional – proof of this being that her designs have continually drawn inspiration from seemingly humdrum, everyday sources such as traditional British biscuits, retro arcade games, and even Kellogg’s cereal. London Fashion Weeks had, in the past, been an outlet for the designer to showcase her quirky collections of the season on a massive scale – ‘ordinary’ not being the first adjective that springs to mind at first look. Over the years, the brand has always made it a point to put on a spectacle, what with human conveyer belts, pixelated sets and an amphitheater catwalk…
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MFW: A glimpse into Moncler’s “Genius” collections, history and strategy
On Wednesday, 19thof September, the Bocconi Students for Fashion team had the opportunity to attend the Moncler Presentation Event in Milan at Fabbrica Orobio 15. The event presented Moncler Genius, a new project inaugurated in February of this year which encompasses 8 designers working on 8 different capsule collections – all of which are inspired by the iconic Moncler down jacket. The collections were launched one at a time over the course of 8 months: this unorthodox method of presentation aimed to keep customers perennially desiring something new while moving the brand closer to the world of fast fashion. But let’s take a step back and look at the history…
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MFW September 2018: An Overview
As the month of September draws on, Milan undergoes a transformation. Not only do temperatures start to drop and leaves to fall as the sweltering summer ends but streets are suddenly dotted with colorful, eccentric attires, museums morph into showrooms and reservations become unusually difficult to place. These are the unmistakable signs that the city is preparing to host the bi-annual event of fashion week. Given its reasonable size for such an important city, Fashion Week hardly goes unnoticed in Milan. During the six hectic days, cobblestone streets reek of a unique creative energy, even the least fashion savvy people have a hard time escaping the atmosphere. Milan fashion week…
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Zeitgeist in Fashion
The Milan Fashion Week has just passed. Runways have been the stage for so many new fashion trends. With every season bringing in something new trends to the fashion industry one cannot help but wonder: Where do these trends come from? As any fashion lover knows, fashion is not only about brand labels and dressing up pretty; fashion is a reflection of global flows around us including cultural, technological, political happenings. The industry tries to reflect these on the runways. This is what “zeitgeist” is; this word literally means the spirit of time. Trends are all about capturing zeitgeist. Courtesy of The Cut A fashion show today reflects the issues…
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Tribute to Gianni Versace
15thJuly 1997, Gianni Versace was murdered in front of his house in Miami Beach by a homosexual antipathetic. It was a huge loss for Maison Versace of which Gianni was the founder and the artistic director. After his death, 50% of Gianni Versace S.P.A. was left to his ‘princess’, this is how Gianni used to call his nephew Allegra, Donatella’s daughter, who was just eleven at that moment. Donatella and Santo, respectively Gianni’s sister and brother, took the wheels of his empire, whose revenues, updated to 1997, were around 845 billion lire and a profit before taxes equal to 176 billion lire. Donatella became the new creative director, while Santo took…
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Fashion is Garbage
When the final model walked down the Moschino runway in Milan Fashion Week 2017 the only thing that was left on the audience’s faces was a shocked expression with jaws dropped to the floor. Brand’s creative director Jeremy Scott created a provoking collection, as always, that was made up of extraordinary materials such as cardboard, Kleenex boxes, packing tape, toilet paper and garbage bags. This unconventional use of materials was not only to draw media’s attention; Scott had a message. The collection received many negative backlashes as anyone can imagine. Many critics were not happy with Scott playing with fashion; many said the collection was “a joke”. The highlights of…
