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Worst and Best of the month (part2)

Lowbrow-Despicable 

Victoria’s Secret says goodbye to its annual fashion show!

According to CEO Les Wexner: “We don’t believe network television is the right fit, the company will instead divert its focus toward digital marketing”. According to us, it sounds more like an alibi than an argument … The lingerie giant has in fact, registered consecutive quarters of declining sales and neither through the introduction of plus-size models, nor through a gender-inclusive campaign has redeemed its reputation. It is also facing some growing competition from new startups like Savage x Fenty, whose message is attracting an audience  no longer interested in VS’s “too high standards”. It seems that the angelic brand is falling from the sky, let’s hope there will be a soft pushup when it’ll hit the ground!

What a lack of common (fashion) sense…

Spanish luxury brand Loewe is under fire! The accusation, made by Ig Fashion police Diet Prada, is that of selling an outfit nearly identical to concentration camp uniforms worn by Holocaust victims. The item, part of the William de Morgan capsule collection, consists of vertical-striped, button-down shirts and matching pants with prominent chest patches and seems to be inspired by anything but the 19th century British ceramist. Luckily Loewe has removed the product from its website and issued an apology via the brand’s Instagram account. Too bad it may be too late…

Source: Theimpression.com

Too much shopping for Shandong Ruyi

The “LVMH of China”, which has spent the past five years amassing China’s largest global portfolio of fashion brands, as The Lycra Company and Gieves & Hawkes, comes under heavy debt repayment pressures. It witnessed the price of a subsidiary’s dollar bond in Hong Kong fall more than 10 cents on the dollar to 78 cents in morning trading, according to Bloomberg. The uncertainties about the future of the company are linked to the pile of debt it accrued during this aggressive buying spree. The group has in fact hired the American investment banker Houlihan Lokey to explore all the repayment options. What happens next? Only time will tell.

Highbrow-Brilliant

Bottega Veneta is the Breakout brand of 2019

Scroll through your Instagram explore and no matter which street style photo you’ll see, chances are that bloggers were photographed wearing one of the latest BV’s pieces. They say the clothes make the man. But who makes the clothes? Here is the new creative director Daniel Lee. From his “dresses to live in” to the accessories “to die for”, he never misses. indeed, the brand’s Pouch bag and stretch sandals, were the world’s most wanted products of 2019 and Sales at BV increased by 9.8% in the third quarter. And with just two runway shows under his belt, the fashion industry will no doubt be keeping a close eye to see what Lee has in store next.

Source: papermag.com

Kylie Keeps up with the billionaires…

The youngest member of the Kardashian-Jenner clan has sold the majority stake of Kylie Cosmetics to Coty Inc. for $600 million.  Through this deal valuing Jenner’s business at about 1.2$ billion, Coty will assume control of portfolio development, distribution and licensing for skincare and cosmetics, while product and communication initiatives will remain with Jenner’s team. the acquisition will give Coty access to the power of the 7th most-influencing person on Instagram, will it succeed in transforming 270 million followers into “konsumers”?

Fashion’s coolest vintage site has landed at Selfridges.

Vestiaire Collective opened its first ever permanent space in department store Selfridges, reflecting a significant shift in the fashion industry’s approach to “pre-loved” goods. The collaboration aims at encouraging shoppers to recycle by selling pre-owned luxury wear. Moreover, timeless models such as a Hermes Birkin, or more recent ones as the Dior Saddle and Fendi Baguette never lose their value, making it a true investment piece. They say “nothing haunts us like the vintage we didn’t buy”, especially if it is a Kelly at stake!

By Giuliana Madonia

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